
How to accurately measure your brand's share of voice in AI search
You measure share of voice in AI answers accurately by asking the real AI engines the questions your buyers ask, many times over, keeping the evidence behind every result, and then checking it against what AI is actually doing on your own website. A single screenshot of ChatGPT naming your brand is not a measurement. It's a coincidence. Ask the same question an hour later, on a different engine, for a different person, and the answer moves.



