Citations
Citations are sources included in the AI answers Cleotic captures. They help you inspect the evidence a model supplied for a response, including your own site, competitors, and third-party sources.
Explore sources
Open Sources -> AI citations. Review the source and domain summaries, then inspect a domain or source for its URLs and supporting response evidence.
Use the available filters to narrow by segment, source type or category, brand, ownership, relevance, competitor group, search, and date range. Clear filters if expected evidence is missing.
Source details can include cited URLs, model coverage, recent activity, source classifications, sentiment, and influence details. Some analysis may be unavailable even when the original citation is present.
Understand ownership
- Own means the source matches your primary brand's domain.
- Competitor means it matches a configured competitor domain.
- Third-party covers other sources.
If ownership looks wrong, review the domains in Project Settings -> Brand setup. Historical analysis can change after brand edits.
Interpret citations carefully
A cited URL does not prove that the page supports the model's claim. Open it and check the relevant passage, publication date, and context.
Source influence and relevance help organise the captured evidence. They are not independent measures of publisher authority or guarantees that a model trusts the source.
A response may mention your brand without citing your website. Conversely, a source can be cited without the answer recommending your brand. Read the full response when the distinction matters.
Missing citation evidence
Not every response contains sources. Check the segment, date range, and captured answers before treating an empty list as an error. Website traffic tracking is separate and does not create citations.
After trial expiry, existing evidence remains readable, subject to applicable history retention; new capture stops. See Plans and usage.